Employee Pick – A Trip to Greece, No Passport Necessary

MoussakaPosted by Diana

Given that I am willing to try anything when it comes to food, (well almost anything – no bugs please and thank you) I decided to get away from my usual bacon filled dishes and try to make something I have yet to master. One Saturday night I decided that it was time to visit Greece via my friend’s kitchen. What to make, what to make? Stuffed grapes leaves? Nah, where would I get the leaves? Lamb rack? Nah, too much carving for my taste. Ouzo? Getting closer but I can just buy that later. Moussaka you say? Yes, right up my alley! I love comfort food and this is Greek comfort food at its finest ladies and gentlemen. I dare you to go into any Greek restaurant and not find it on the menu. If that should ever happen – leave a.s.a.p. as they are not worthy! It’s like lasagna but not really. Close your eyes, well after you looked at the picture, and imagine the taste and smell of this layered, bubbly baked casserole of lamb, beef, eggplant, fresh herbs, a hint of nutmeg and my fave – béchamel sauce (drool). Open your eyes, run to your “Greek for the night” kitchen and start cooking!

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Make a Splash This Summer Season!

Summer saleSummer officially started just a few days ago but oh boy the warmer temperatures have really taken over. You know what this means – time for small businesses to get imaginative with their marketing strategies. So what if you don’t sell items that are summery, you can still be summery with your campaign theme right?

Here are five summery ways to increase revenue and build up your name this season.

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A to Z of Online Marketing

female hands and keyboardsKeeping up with your online marketing can be overwhelming. With everyday distractions, it’s easy to lose focus on how you are communicating with your customers and who is coming to your website. We’ve tried to simplify the important details into a simple list of A, B, Cs to help you maintain your online marketing while running your day-to-day operations.
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Are Your Outbound and Inbound Marketing Efforts Hitting the Sweet Spot?

CupcakesIt wasn’t so long ago that marketers were screaming from the rooftops about their new favorite duo: Email marketing and social media.

They’re like peanut butter and jelly!

Peas and carrots!

Batman and Robin!

Two great tools that work even better when used together!

Fast forward a couple years, and the fact that email and social media go together is old news. (Yawn.) Now there’s a new favorite marketing team: Outbound and inbound.

Most of the marketing you do now is probably of the outbound variety. Email, social media, online surveys … those are all outbound communications. “Push” messaging, if you will.

On the other hand, inbound marketing is a catch-all term for the activities that increase the amount of website traffic that comes your way organically. I’m talking about content marketing (blogging, etc.) and search-engine optimization (SEO), among other things — tactics that make it easier for potential customers to find you on their own. Continue reading

We Want You to Join Our Team!

ConnectedView (www.connectedview.com) is a fast-growing company located in Southborough, Mass., that is comprised of a team of people that enjoy working hard together to accomplish our goals. We take our jobs very seriously, but we maintain a friendly, casual environment. Every person on our team makes an impact and their opinions are highly valued. There is unlimited room for growth and advancement at ConnectedView.

Our software combines the power of email marketing, social media, surveys, website visitor analytics, and website analysis to simplify eMarketing efforts.

We also provide services that include Outsourced eMarketing, Logo Design, Social Media Pages, Website design & analysis, & Custom Templates. Continue reading